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Privacy Policy

Last Updated: 31/05/2025

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Welcome to JaySquare Ads, a digital marketing strategy firm and creative agency that breaks stereotypes, builds brands that stick, and turns cold data into red-hot leads. Whether you’re here to discuss your real estate funnel, branding brief, or TikTok lead form conversions—we take your privacy as seriously as your ROI.

This Privacy & Corporate Policy outlines how we collect, use, store, and share personal, business, and marketing data, and how we operate internally in our remote-first environment.

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What We Collect
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Depending on our engagement, we may collect:

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For Clients:

  • Contact Details: Name, phone number, email address, company name

  • Business Intelligence: Strategic marketing data, campaign goals, KPIs

  • Financial Info: Billing addresses, invoices, payment credentials (stored via secure third-party platforms like Stripe)

  • Ad Platform Credentials: Google Ads, Meta Business Suite, LinkedIn Ad accounts (with limited permission access)

  • Brand Assets: Logos, taglines, design files, mood boards, copy drafts

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For Leads & Form Submissions (Lead Generation Services):

  • User-submitted form data via Google Lead Forms, Meta Lead Ads, and custom landing pages: names, phone numbers, email, property interest, budget preferences, etc.

  • IP addresses, location data, device/browser info, campaign source tracking (UTMs)

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For Employees/Freelancers/Consultants:

  • CVs, contact details, tax IDs, bank details (for payroll and contracts)

  • Work-related performance data and productivity logs (via ethical tools)

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How We Use the Information
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We use your data to:

  • Plan, build, and execute marketing strategies

  • Run paid advertising campaigns via platforms like Google, Meta, LinkedIn, etc.

  • Create tailored lead-gen funnels and landing pages

  • Analyze campaign data and retarget leads

  • Track performance and improve strategies

  • Deliver branding, content, and creative assets

  • Comply with tax and contractual obligations

  • Process salaries, invoices, and reimbursements

We do not sell or misuse your data—period.

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Data Protection & Storage

  • Encryption & Firewalls: All sensitive data is stored via encrypted, secure platforms (Google Workspace, Notion, Dropbox Business, Stripe, etc.).

  • Access Control: Only project-relevant, authorized personnel can access confidential client or internal information.

  • Platform Permissions: When managing ad accounts or analytics platforms, we only request minimum access required for campaign performance.

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Data Sharing & Third-Party Access
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We only share data under the following scenarios:

  • Ad Platforms: Google Ads, Meta Ads, LinkedIn Ads, TikTok—for running your campaigns.

  • CRM Tools & Automation: (e.g., Zapier, HubSpot, Zoho) for lead nurturing.

  • Analytics & Reporting Tools: (e.g., GA4, Hotjar) for understanding user behaviour.

  • Internal Tools: Slack, Notion, Monday.com for secure team collaboration.

  • All third-party tools are GDPR-compliant and bound by strict confidentiality clauses.

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Lead Generation Policy (Google & Meta)
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  • We fully comply with Google Ads Lead Form and Meta Lead Ads policies.

  • We ensure lead forms include transparent disclosures, consent checkboxes, and are tied to your privacy policy link.

  • Leads are collected only for the stated purpose and are never sold or reused across clients.

  • Lead data is stored securely, with restricted access and strict sharing protocols.

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Branding & Copyright/IP Policy
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  • All branding and creative assets developed under our contracts are IP of the client, once paid in full, unless otherwise stated.

  • JaySquare retains rights to showcase anonymized versions of creative work in its portfolio, unless NDA-bound.

  • We do not use copyrighted third-party materials without a valid license or written consent.

  • AI-generated content (where used) will be transparently flagged and ethically sourced.

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Data Retention
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  • We retain campaign data, ad performance, and lead-gen reports for 12 months after project completion unless the client requests deletion earlier.

  • Archived materials are deleted upon written request or automatically after 12 months unless required for legal/tax documentation.

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Your Rights
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You can:

  • Access, update, or delete your data at any time

  • Request campaign and lead-gen data exports

  • Opt out of campaign analytics, tracking, or retargeting (where legally permissible)

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Just shoot us an email at jaysquareads@gmail.com

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Remote Workplace Policy (For Employees/Freelancers)
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  • We operate fully remote across time zones, but within clear deliverable timelines.

  • Core communication window: 11 AM – 6 PM GST, Mon–Fri.

  • Work devices must be password-protected, and files stored on company-approved platforms only.

  • Performance > Presence. We don’t do camera policing—we do client pleasing.

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Vaccine & Wellness Policy
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  • Vaccines are recommended but not mandated.

  • Wellness is part of performance. We offer:

    • 12 wellness leaves per year (apart from standard PTO)

    • No-questions-asked mental health day every quarter

    • Flexibility during peak burnout days with optional light-load shifts

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Financial & Reimbursement Policy
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  • Monthly payouts processed by the 5th working day

  • Internet/software/hardware reimbursements with approval

  • Bonuses awarded based on KPIs: conversion rates, ROI uplift, creativity score

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Tools & Infrastructure
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We work across:

  • Slack, Notion, Google Workspace, Canva Pro, Adobe CC, Meta/Google Ads

  • Project timelines and deliverables are updated weekly via shared dashboards

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DEI Statement
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  • We’re proudly diverse—in people, in ideas, in accents.

  • Discrimination of any kind will not be tolerated, internally or in client work.

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Exit & Offboarding
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  • 30-day notice for both parties

  • Asset handover via secure drives

  • Final dues cleared within 15 working days

  • Access revoked and passwords reset within 24 hours of exit

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Policy Updates
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This policy will evolve as we grow. Any changes will be communicated via email and updated here. Keep an eye out—and an open inbox.

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Got Questions?
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Write to us:
jaysquareads@gmail.com. 


Let’s build something epic—and safe—together.

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